Dyed using real medium-roast coffee beans, the Naked & Famous Coffee Dye Selvedge Denim lands tomorrow at Blue Owl in three fits. These jeans are actually the result of an accident. When a cup of coffee was spilled over their FW25 fabric samples, Naked & Famous was charmed by the unique warm brown color of the weft and commissioned an entire run of the fabric for this season’s denim collection. The denim is a custom 12.5oz Japanese selvedge denim with a smooth surface that pairs its warm brown interior color with a classic dark indigo surface. The jeans are sanforized for immediate wear, and come fitted with coffee-colored detailing, including a brown leather patch and a latte-brown selvedge color. Presented in Weird Guy, True Guy, and Easy Guy fits online and in-store starting tomorrow, September 25 at Blue Owl.
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onSep 24, 2025Blue Owl Workshop
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Dyed using real medium-roast coffee beans, the Naked & Famous Coffee Dye Selvedge Denim lands tomorrow at Blue Owl in three fits
Sep 24, 2025, 5:54 PM
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