Last week, the extraordinarily versatile actress and star of Wicked @cynthiaerivo spoke with @nprfreshair’s @tonyatalks... For Cynthia, our Witchy Woo fragrance - for promoting courage and creativity - was a key tool for getting into character while shooting the Wicked movies. We were thrilled to hear all about how she found us, and used Witchy to embody Elphaba. You can hear this conversation on the Fresh Air podcast. (Link in bio, jump to 14:15 mins to hear more!)